Clear Writing for a Complex World

Do Your E-mails Reflect the Quality of Your Customer Service?

May 25, 2016 | By Adam Halwitz

Thorough, helpful, readable writing can help your business earn customers’ loyalty and trust. In customer support e-mails, your team’s writing is more...

Read More »

A Secret Weapon to Boost Sales Fast

March 02, 2016 | By Karin Anell

Oh, no: another request from the C-suite to increase sales with a limited budget. You have a great team of sales people with good business acumen. You...

Read More »

How to Slash Reading Time in Tech Documents

November 17, 2015 | By Nancy Breuer

My smart Belgian Shepherd mix, Robbie, has chased off a large coyote that was threatening the neighbor’s little terrier—but he can’t tell you anything...

Read More »

How to Write Persuasive E-mails as Part of a Winning Sales Strategy

September 16, 2015 | By Karin Anell

Picture the world’s best optometric lens company. They just invented the finest contact lenses in the world. Brimming with enthusiasm, they design a...

Read More »

Anatomy of a Great Apology E-mail from GoDaddy.com

September 27, 2012 | By Miriam Dumaine

Normally, e-mail is not the proper vehicle for an apology; we recommend a face-to-face meeting or phone call if possible. However, when you are the...

Read More »

Death by Subject Line: A Cautionary Business Writing Tale

January 16, 2012 | By Andrea MacLeod

It’s January and my favorite store’s e-marketing campaign is out of control. I succumbed to several of their “special offers” during the holidays, and...

Read More »

How to Write a Blockbuster PowerPoint Presentation

July 21, 2011 | By Miriam Dumaine

By guest blogger Bob Cipriano, facilitator and movie critic

 

PowerPoint presentations can look a little like movies. Especially when you “vortex” your...

Read More »

Is Your Daily Business Writing TOO Businesslike?

April 21, 2011 | By Deborah Dumaine

In e-mail, in the name of being professional, do you tend to shy away from asking your customers about a recent vacation or a sick child?

Pretend you’re...

Read More »

Managers Report Nearly 80% of Decision-Making Takes Place in Writing

April 12, 2011 | By Deborah Dumaine

What are the implications for those in leadership roles?

Companies spend millions of dollars grooming current and future leaders for success. They offer...

Read More »

Grammar Error in NYTimes Ad—Quick Business Writing Lesson

April 05, 2011 | By Deborah Dumaine

Did you see drugfree.org’s full-page ad in Sunday’s New York Times (p. 7 WK)? As a long-time business writing coach, I cringe when I see this error.

The...

Read More »

“Of all the vendors I use, I know I can count on Better Communications to send me super instructors. They are the only firm where I don’t require a meeting with a new instructor. They’re always top notch.”

– Linda, former Director of Training, Bank of New England/Fleet Bank

Subscribe to the blog