If you’re a numbers person, you may believe that numbers speak for themselves—they’re crystal clear and sparkling, right? Yet numbers, especially statistics, turn out to be surprisingly ambiguous,...Read More »
E-mail marketing—it’s easy, right? With the click of a button you can reach an infinite number of prospects. The crux, of course, is not getting information out there: it is making sure your stuff is...Read More »
Would you understand what this writer meant in response to your query to a software company?
The Desktop Bios is a little different from F10 to get into the BIOS screen, for laptops... hit the BLUE...Read More »
Thorough, helpful, readable writing can help your business earn customers’ loyalty and trust. In customer support e-mails, your team’s writing is more important than ever. People who have a service...Read More »
A few decades ago, some business proposals were mere formalities. The client and the proposer knew each other, they had worked together before, and a conversation plus a handshake sealed the deal....Read More »
We all know it’s more expensive to acquire new customers than to keep existing ones. Yet too many businesses grow complacent and miss a daily opportunity to grow and deepen customer relationships....Read More »
As a team leader, you shouldn’t be spending hours correcting your people’s writing—and you don’t need to. Piling on edits may improve a single document, but the cost in your time and effort is high....Read More »